A Toyota Distributor in Bolivia Now Lets Buyers Pay for Cars in Bitcoin
TOYOSA, Toyota's official distributor in Bolivia, added Bitcoin as a vehicle-purchase payment option at the Expocruz 2026 trade fair, using BitGo Bank & Trust for wallet infrastructure and Towerbank for transaction processing — an expansion of a program that began accepting USDT in 2025.
SANTA CRUZ DE LA SIERRA — TOYOSA, the official Toyota distributor in Bolivia, introduced Bitcoin as a payment method for vehicle purchases at the Expocruz 2026 trade fair in Santa Cruz de la Sierra, letting customers buy cars using Bitcoin alongside bolivianos, U.S. dollars and USDT.
BitGo Bank & Trust supplies the institutional-grade digital-asset wallet infrastructure underpinning the new payment option, while Panama-based Towerbank provides the transaction-processing platform and digital-asset expertise needed to settle purchases into TOYOSA's accounts. Neither company disclosed transaction volume or the number of vehicles sold under the program so far.
The move builds on TOYOSA's earlier adoption of USDT payments in 2025 and was made possible after Bolivia's government authorized electronic payment channels for virtual assets in 2024, following a central-bank reversal of a longstanding cryptocurrency ban. Bolivia has since seen a wave of merchants and payment processors build out crypto-acceptance infrastructure, particularly for imported goods priced in dollars.
For a big-ticket purchase like a vehicle, Bitcoin's price volatility is the obvious practical wrinkle that neither TOYOSA nor BitGo has publicly addressed in detail — whether the dealership converts to bolivianos or dollars immediately at the point of sale, and who bears the risk of price movement between quote and settlement, are the kind of operational details that determine whether an offering like this actually gets used versus serving mainly as a marketing signal.